Deadline looming for new TAB Racing Club

Time is running out - expressions of interest in the TAB Racing Club close this weekend.

The Club is a brand new initiative by Entain Australia and New Zealand that will deliver Kiwis an accessible and thrilling ownership opportunity in 2024.

Trainers have until Saturday September 30 to register their interest.

The Club, modelled on a similar initiative set up by Entain in Australia earlier this year, will offer owners a tailored loyalty and rewards programme, and an enhanced wagering experience.

The goal of the TAB Racing Club is to provide TAB customers who opt-in with a true value-add experience. This will have the benefits of driving customer retention and, at the same time, increasing ownership engagement.

Benefits of being a Racing Club member include:

• Owner experiences to attend the races, birdcage viewing and on course hospitality

• The Inside Word communications from the trainer and drivers, and special betting offers to drive engagement

• Behind the scenes access to Club trainers and racing participants

Key to the TAB Racing Club's success will be partnering with the right trainers and drivers to make sure the experience that owners receive is truly memorable.

TAB Racing Club trainers will be chosen on their ability to deliver a world-class ownership experience for Club members, alongside their success as a trainer and their location. For trainers, the TAB Racing Club creates an acquisition funnel for new owners – providing a logical pathway for prospective owners to engage and ultimately become registered owners.

For more information click here



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